Celemi Apples & Oranges® Quick Facts

Key Concepts:	Stakeholder value Cash flow Return on assets Return on equity Profitability Operating costs Margin Capacity utilization
Custom modules:	Manufacturing, Service, Distribution, Knowledge, Custom
Media:	Board-based business simulation
Seminar Size:	4 people per team. Excellent for large audiences, but any number of teams well-suited.
Time:	2-3 simulated years experienced in 6-8 hours.
Facilitation:	Certified Celemi Apples & Oranges® facilitators (or certify your trainers)
Languages:	English. Standard translations currently available include: Manufacturing - Dutch, Finnish, French, German, Italian, Mandarin, Spanish (Latin American), Swedish Service - Norwegian, Swedish Distribution - German, Italian, Swedish Knowledge - Dutch, French, German, Swedish
World wide clients:	Dunn & Bradstreet, Kraft Foods, Sprint, Motorola, Hewlett Packard, Honeywell, 3M, Unilever, General Electric, Siemens , Microsoft, Crystal Decisions (now Business Objects)
	"Everyone is thinking like business owners. That means future decisions will be made based on sound business thinking, which should improve the financial picture much quicker." Internal consultant, Principal Financial Group "In one of our factories we came up with £1 million worth of potential improvements as a direct result of the Celemi business simulation." Manager, SmithKline Beecham "If you work in a truly goal oriented way, you also have to know you can trust one another. With Celemi's tools we help everyone know what his or her job is so they can do it." Manager, SSAB "Our top priority for our sales associates is to understand our customers' businesses. Celemi Apples & Oranges® has given our associates a learning tool to visualize the impact our products and services have on our customers' life blood - cash flow." Vice President, Dunn & Bradstreet